Millennium Graphics and Design | Brown’s La-Z-Boy Memorial Day Spot
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Brown’s La-Z-Boy Memorial Day Spot

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Brown’s Furniture Showplace

 

Millennium Graphics has been given the opportunity to work with Browns Furniture Showplace with five location serving the LA area going back to 1939. Millenniums mission is to help Browns advertise the mattress side of the business by harnessing the brand name power of La-Z-Boy and the mattress brands on the showroom floor that include: Sealy, Posturepedic, Tempur-Pedic and Stearns and Foster.

 

Our promotional mix includes direct mail and television. As seen in the examples our designs are promotional but include the look that the core bands want to covey to the customers.

 

The challenge is to find the correct mix so the brands identity and the promotion balance each others so customers feel the need to react so they feel they are getting a great deal on top quality on brands they have come to trust.

 

Browns History

 

Brown’s Furniture was opened for in 1939 by Mr. Herbert Brown. The first location with in Opelousas. Stores in Ville Platte, Baton Rouge and Lafayette soon followed. During the 40’s Wayne Gilmore and R. P. Walker became partners.

In 1962 Jasper Fontenot joined the business in the warehouse and on the sales floor. In 1978, after being the top salesman and store manager in Mr. Fontenot became a partial owner of Brown’s. Now, Mr. Fontenot and his family are the exclusive owners of Brown’s. With 5 stores throughout Louisiana, including are Lafayette, Opelousas, Alexandria.

Browns-storefront

Locations:

 

Brown’s Furniture Showplace
3330 Johnston St, Lafayette, LA 70503

 

Brown’s Furniture Showplace
5597 Interstate 49 South Service Rd, Opelousas, LA 70570

 

Brown’s Furniture Showplace
616 MacArthur Dr, Alexandria, LA 71303

 

Brown’s Furniture Showplace
905 Tate Cove Rd, Ville Platte, LA 70586

 

Brown’s Furniture Showplace
231 E. Laurel, Eunice, LA 70535

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